Box office projections going into the weekend has it that the latest addition to the Spiderman family would gross over $100 million in its opening weekend. The movie, which would start showing in cinemas in America and around the world this weekend, is also expected to gross between $190M-$210M worldwide. The favourable projections are hinged on the fact that the movie has gotten some favourable reviews and the anticipation of fans to see the new movie.
Coming off a recent partnership between holders of the Spiderman brand Sony and Comic giant Marvel the movie takes the webmaster back to his high school days and tries to retell the Spiderman story from the beginning. The partnership between the two movies houses would allow for the Spiderman story to be integrated into marvel already established brands like the Avenger series.
The movie would open in 4,341 North American locations over the weekend. It would also be screened in IMAX in 392 of those locations. Preview of the opening would start at 7 pm in most location. The release would also be boosted by the movie’s 90% Rotten Tomato rating score which has helped build anticipation for the release of the movie.
Spiderman movies have done well in the past in their opening week with Spiderman 3 also grossing over $100 million in its opening week. However “The Amazing Spider-Man” did not follow this trend as it brought in only $60 million in its opening weekend. This was caused by the negative reviews received by the movie at that time.
The box office earning of Spiderman: Homecoming would also be boosted by the fact that the movie is the only major release to come out of Hollywood this week. Major film house are scared to release their movies in the same weekend with Spiderman so as to not share the spotlight. However, IFC is launching “City of Ghosts” which is a documentary about Syrian rebels and would be launched in limited cinemas.
Other movies expected to keep their reign in the box office are Despicable Me 3,” “Baby Driver,” “Transformers: The Last Knight” and “Wonder Woman”. The Spiderman movie would hope to be part of this list in weeks to come.
